Seller Advocacy

Seller Advocacy

As we know, 2014 was a kind year to investors and as a result many investors are looking to realise some gains. In saying this though, we don’t want to see them go! No, don’t go.

When reaching this point, there are many things a client needs to know… We may all know the 80/20 rule (Pareto’s law) but in real estate this rings very true. 20% of selling agents make 80% of the remuneration and most are not worth their fee. If you think I am overstating it, just ask last year’s contestants on the block. All that hard work and no gain. You need buyers in the room.

See, selling agents aren’t valuers. Valuers are valuers – god love them.  Sorry if you excuse the sarcasm. Selling agents are marketing a property, and their skill in that space dictates the performance of the sale. The marketing, the media, the mode of sale, the timing, the negotiation, the area knowledge, the database, the advice to make the property appeal to the market is where the agent wins for the client.

As an investor, we want the most money in the shortest amount of time.

So don’t take a risk with one of your most valuable assets – go with a referral that is truly unbiased. If you need, we can recommend the best agents from all our service areas. Most importantly though, this service is at no cost to you.

So, if you are looking for a recommendation or are just wanting to find out if the agent you’re thinking of appointing is the way to go, we can pass on our experiences. You have nothing to lose and everything to gain. Contact us today!

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